About
My Story
Hi! I’m Anu, an AI-savvy, data-led marketer who turns scrolls into sales. I have led £100k+ PPC campaigns, doubled ROAS and 10x’d impressions through smart targeting and creative storytelling. I’ve also built communities, produced 100+ pieces of content and edited 120+ videos that actually get watched. Fluent in SEO/SEM/AEO and HubSpot automations that lift MQLs.
Off-duty, you’ll find me perfecting my chess strategy, chasing a better golf swing or sipping chai while watching a podcast.
My Toolkit
What I offer
AI Marketing & Automation
Optimizing Strategies
Utilising AI analytics, automation tools and creative assistants to scale engagement, personalise content and optimise campaigns across channels.
From predictive audience targeting to content ideation, I ensure every strategy delivers measurable impact.
PPC
Targeted Campaigns
Whether it’s driving conversions or scaling brand awareness, my PPC management ensures every penny works harder for your business. I specialise in high budget paid campaigns across Google Ads, LinkedIn Ads and TikTok Business.
SEO & AEO
Visibility Optimisation
Optimising brands for both traditional search engines and AI powered discovery platforms. The focus is on Keyword Targeting, Content Structuring and Answer Engine Optimisation (AEO) ensuring your brand appears not just in searches but in AI generated answers too.
CRM & Email Marketing
Customer Nurturing
Personalised customer journeys with focus on the emotional connect?
I design targeted email campaigns that achieve 40+% open rates and <1% unsubscription rates. I also develop automated workflows, converting potential clients into loyal customers.
Content & Social Media
Creative Consistency
Content that captures attention and builds trust. With over 120+ videos and graphics created across LinkedIn, TikTok, YouTube and Meta, I combine storytelling with strategy.
Event & Media Production
Visual Storytelling
Bringing ideas to life through impactful events and video content. From planning webinars and trade shows to producing video campaigns that reached over 25,000 viewers, I have consistently enjoyed this for 4+ years now.
Talking numbers
Google Ads & Analytics
Optimised ad spend for the overall website project through Search and Pmax campaigns leading to Google being the top traffic channel.
Completely redefined the SEO, Keyword Strategy and AI indications to boost organic reach and attract new audiences. The results speak for themselves - 66.1% of users are new visitors, showing how strategic targeting and optimisation can drive visibility and sustained growth.
Search Engine & Answering
Engine Optimisation
Email Marketing & Workflows
​​I have taken email campaigns from “just another newsletter” to “wait, this actually worked!” Using HubSpot, Mailchimp and Leadinfo, I build personalised campaigns that don’t just land in inboxes, they get opened, read and CLICKED.
With 40%+ open rates and <1% unsubscribe rate, these emails did more networking than most people at a conference. From witty subject lines to smart automation, every message has one goal - turning curious readers into loyal customers (and making them smile along the way).
Completely reimagined a website experience from the words to the user experience navigation. With a cleaner layout, smoother flow and attractive visuals results were 27.1k sessions and over 62.5k clicks proving that the website is one of the most important assets.
Website Optimisation &
Revamp
Endorsements
Manjinder Kainth - CEO, Graide
"To be a great marketer, is to find the delicate balance of creativity and data. Anurag finds this point with precision."
Jon Allen- Commercial Director, Graide
"I've really appreciated Anurag's willingness to embrace innovation whether testing new AI tools, refining campaign strategies, or finding smarter ways to reach our audience."
Oluwatosin Light- Head of Marketing, Product Marketer
"Anurag is incredibly reliable and always delivers. He brings energy, focus, and a can-do attitude: a true team player and a delight to work with."